I’m a creative director who loves ideas. And Nature. And, best of all, ideas that help protect Nature.
In 2021, I asked “Could Nature run the company?” The company in question happened to be my family’s company, Faith In Nature.
Once this question got its teeth into me, what felt like an odyssey began. An answer to this seemingly impossible question was out there, and so too were all the wonderful people necessary to help find it.
In August 2022, Faith In Nature became the first company in the world to make Nature a director of its company.
Having spent my career writing ads for peanut butter and beer, I now find myself speaking and writing about integrating the Rights of Nature into corporate structures.